Freelancing

Your Specialist Niche Isn’t Enough: How to Become the ONLY Choice

If you’ve done any research into building a business at all, you’ll know all about the importance of – *shudder* – niching down. In this progressively tighter-packed sardine tin we like to call the internet, everyone screams about the importance of ‘niching down’ and ‘standing out’ and ‘being different’. And this is true to an extent. Those things are important. But they are not ALL you need. You could have […]

Is It Okay to Voice Your Political Opinions in Your Business?

After the trauma that was Donald Trump being elected as president last week, I posted a supportive message on Untamed Writing’s Facebook page for all my American readers who were suffering through it. What I did not expect was that someone would reply with, ‘Mourning? Are you kidding? I’m celebrating!’ Because no, I definitely was not kidding. My first reaction to this comment was simply to be astounded that someone […]

How I Persuaded a Cheapskate Client to Pay Me More Than Double

Three years ago, when I was still a new freelance writer, I found a potential new client. Most of my clients at that point were people who wanted SEO articles. This woman ended up being one of my first ever copywriting clients. She wanted the content for two websites rewriting, both of which offered the same services but with different branding. She wanted 16 pages for each website. What the […]

How I’m Handling This Brexit Bullshit

A week ago today, citizens across the UK flooded to polling stations to decide the fate of our country: to remain in the EU or to leave it. The polls closed at 10pm that night. Cue ten solid hours of me flicking back and forth between the results being announced live on the BBC and people responding to it on Twitter. Honest to god, you guys, at one point it […]

Are You So Desperate for Cash You’re Destroying Your Biz?

I went to visit my old chiropractor the other morning. Oh god, it was so good. Nothing I like more than being put in awkward positions and having my back brutalised by a no-bullshit South African dude. He can even crack the right side of my neck, which no other chiropractor has ever been able to do. I CAN’T EVEN DO IT MYSELF. Needless to say, the man is a […]

Is Fear Keeping Your Rates Low?

If you ever want to start making decent money from freelancing, you must stop operating from a place of fear and scarcity – feeling like this client is the only client you’ll ever have, and that if you lose them, all else is lost too. If you’re always scared you’ll lose the client, you’ll never be able to put your rates up. Actually, scratch that. Because you will always be […]

Life as a Freelancer and Mother of Toddlers: An Interview with Gina Horkey

I met Gina – a fellow freelance writer/biz owner – on Twitter a few months ago, and we quickly to decided to hop on a Google Hangout to get to know each other a bit better, as you do. (Oh internets, I love you.) Naturally I decided I wanted to interview her on my blog. And she agreed. And everything was joyous. Here’s how it went down: What do you […]

How to Set Up a Professional Email Address

When you start out as a freelancer, every element of how you present yourself is important. If you have an ugly website, people will think you’re an amateur. If your punctuation and spelling and grammar are all over the fucking place, people will think you’re an amateur. If you’re wearing sunglasses and necking a beer in the profile pic you have plastered across the web, people will think you’re an […]

What to Do When Your Clients are Getting You Down

You’ve heard the old adage ‘the customer’s always right’, haven’t you? Course you have. You’re a human person with ears. Speaking from seven years of experience working in bars, I can report that that saying is utter bollocks. I once rejoiced in pissing off a snobbish elderly couple who were adamant that I MUST OPEN A FRESH BOTTLE OF WINE for them. I resolutely refused. ‘This wine is fine. I […]

How to Get Clients as a Total Newbie – Without Lying About Your Experience

One of the biggest fears new freelancers have is being ‘found out’. Exposed as a fraud. Called out on their lack of experience. They worry that if a client guesses they’re totally new to this game, they won’t get hired. The trouble, of course, is that they also don’t want to be dishonest. They don’t want to lie and say they’ve done this a hundred times before. They dread the […]