Money Talk

Maybe You DON’T Need a Safety Net

There’s a common piece of advice that floats around the online business community: ‘Build up a safety net before you take the leap/quit your job/start your business/whatever.’ It means you should make sure you have some cash in reserve before you make any drastic alterations to your income, such as quitting your regularly-paid job to focus 100% on making money through an online endeavour. Six months of living expenses is […]

How to Attract Copywriting Clients Who Understand Value (and Are Willing to Pay You What You’re Worth)

Last week we talked about how to identify and avoid clients who don’t understand value. You want to avoid those guys because, to put it simply, they won’t be willing to pay you what you’re worth – because they don’t understand the value you provide. So how do you attract clients who DO understand the value you provide? And are therefore willing to pay you handsomely for your services? There […]

How to Identify Pain in the Ass Copywriting Clients BEFORE You Start Working With Them

You’ve experienced it, right? The client who always wants just that little bit more? For that little bit less? Who appears to thrive on making your life a misery? These guys are the total douchenozzles who: Take an age to pay your invoices. Email you on weekends and expect immediate responses. But don’t bother responding to your emails in a timely manner. Think they’re entitled to call you any time […]

The 6 Biggest Mistakes Freelance Writers Make When They First Start Out

1. Wavering on Price Know a pretty much guaranteed way to not get paid what you’re worth? Wavering on price. If you find yourself scrambling to accommodate somebody as soon as they ask for a discount, you’ve already lost. If you say ‘prices are negotiable’ on your website – ditto. Never ever give somebody a discount just because they ask for it. Ever. Stick to your guns and you won’t […]

How to Invoice Your Freelance Writing Clients

When I first started out, I had no idea how to invoice properly. As a result, my invoices were horrible. I made them in Word. There were tables (ugh, so many tables) and big fonts where I thought big fonts should be, and the total amount due stated about five times. It was messy and painstaking and I hated it, but it was several months before I found a better […]

Should You List Your Freelance Copywriting Rates on Your Website? Here’s How to Decide

It’s a tricky one. If you include your rates on your site, you might scare potential clients away or undersell yourself. On the other hand, if you don’t include them, people may decide finding out isn’t worth the hassle, or simply assume they can’t afford to hire you. Everyone’s case is different, and I’m going to help you decide what’s best for you. So – should you include your rates […]